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Social Media Coach

Social Media Coaches work closely with our clients to understand their voice and goals to create strategic social media content. Social Media Coaches have a minimum of 2-3 years of experience managing public social media accounts and are creative, meticulously detailed, deadline driven and nimble as they jump from one project to the next. As self-starters, our Social Media Coaches are also innovative problem solvers with the ability to prioritize, organize and strategize while navigating through various platform ambiguities.

 

Please email your resume and cover letter to [email protected].

 

Job Responsibilities:

  • Embrace and model the MINER Core Values.
  • Own and innovate around social media strategy for Positive Online Presence (POP®) clients as assigned.
  • Understand and create content in the ‘voice’ of POP clients.
  • Review analytics to inform strategy for POP clients going forward.
  • Optimize posts with creative tools, strategic tags and hashtags.
  • Post, monitor and engage for POP Premier clients.
  • Create and maintain monthly POP Reports for POP clients.
  • Crop photos and implement assets to fit best practice parameters of social media platforms.
  • Create social media strategy for POP clients and review analytics to inform strategy going forward.
  • Attend strategy calls with POP clients and act as a subject matter expert for clients with questions related to social media.
  • Work with members of the social media team to deliver social media training for clients as needed.
  • Research updates and stay on trend with social media platforms and social media best practices and cascade to Media Teams.
  • Communicate with Agorapulse, our social media scheduling and reporting system.
  • Innovate around POP delivery processIdentify quarterly professional development goals and metrics and document progress toward achieving goals.

 

Job Requirements:

  • Residence in Minneapolis-St. Paul area; minimum of 1 day/week in-office is required (note: working from home is optional, not required).
  • 2 years’ experience creating content for public accounts on Instagram, Facebook, Twitter, and LinkedIn platforms.
  • Proficiency in Google app software (Gmail, Calendar, Drive) and general troubleshooting ability, and adept at quickly understanding new software (applications) and processes.
  • Highly detail-oriented.
  • Creative mindset.
  • Ability to adapt quickly to a changing environment.
  • Excellent communication skills.
  • Energized by working with and helping others.
  • Prioritizing, time management and organizational skills.
  • Dedication to learning and professional/personal development.
  • BS/BA degree.
  • Sign necessary tax and government-required employment paperwork and Media Minefield Employee Agreement.

 

Media Coach

Former journalists make the best Media Coaches. Our ideal candidate is a talented writer with 2-5 years of experience in a journalism, public relations or communications role. Successful Media Coaches are strong collaborators, relationship builders and have an appreciation for the power of unlocking stories.


Please email your resume and cover letter to [email protected].


Job Responsibilities:

  • Embrace and model the MINER Core Values.
  • Develop and maintain healthy and successful relationships with clients and media contacts.
  • Lead strategy sessions with new and existing clients to identify key messages and upcoming opportunities.
  • Strategically pitch stories, prepare talking points and schedule interviews.
  • Coach clients to deliver polished interviews and provide clients with post-interview feedback.
  • Write social media posts to amplify interview opportunities and showcase clients' key messages and work closely with Social Media Team to execute.
  • Write blogs and thought leadership articles that clearly and thoughtfully convey clients' professional expertise.
  • Provide unparalleled collaboration and support to fellow Miners and fully embrace our enthusiasm and passion for our one-of-a-kind workplace culture!

 

Job Requirements:

  • Residence in or willing to relocate to the Minneapolis area.
  • Proven prior success in a newsroom or journalism role.
  • Excellent communication skills, including writing creative content and the ability to give and receive constructive, relevant feedback.
  • Strong desire and commitment to learn and grow professionally.
  • Ability to adapt quickly to a changing environment.
  • Prioritizing, time management and organizational skills.
  • Proficiency in Google app software (Gmail, Calendar, Drive) and general troubleshooting ability.
  • BS/BA degree.
  • Sign necessary tax & government required employment paperwork.
  • Sign Media Minefield Employee Agreement.

 Please email your resume and cover letter to [email protected].

Media Coordinator

Our ideal candidate is is looking to launch a career in the PR industry, has experience or education in communications/journalism/PR, is amazingly flexible and excited for personal and professional growth.  

 

Job Responsibilities:

  • Embrace and model the MINER Core Values
  • Apply critical thinking and an eye for detail to capture and edit videos of client media placements
  • Create and maintain accurate Publicity Reports for clients
  • Research media markets to identify contacts and outlets to align with client messaging and target audience(s)
  • Provide digital marketing support for Media Minefield and external clients, as necessary
  • Assist Media Teams with Message Sessions, cultivating media contacts for clients across the country, pitching clients, and conducting focused research to help identify media opportunities for clients
  • Cross-train with similar functions to provide efficient and uninterrupted coverage and support for internal clients
  • Collaborate with operations team, as needed, to ensure office runs smoothly

 

Job Requirements:

  • Proficiency in Google app software (Gmail, Calendar, Drive) and general troubleshooting ability
  • Video editing a plus
  • Ability to adapt quickly to a changing environment
  • Adept at quickly understanding new software (applications) and processes
  • Excellent communication skills
  • Prioritizing, time management and organizational skills
  • BS/BA degree or equivalent is preferred

 To apply, please send a cover letter and resume to [email protected].

Our Social Media Coaches are passionate about and have built a career specifically around social media (organic, not paid). They work with CEOs and brands to understand their unique voice and social media goals, create strategic organic content, monitor posts and engage with the audience to organically grow their positive online presence. An innovative and creative mindset is key to optimizing posts with strategic tags/hashtags, photos, videos and other creative tools.

With 2 to 3 years’ experience managing all aspects of executive and/or brand social media accounts, our Social Media Coaches are confident communicators on strategy calls with their clients where they flex their subject matter expertise and executive presence while building strong relationships.

As experts on social media trends and best practices, our process-driven coaches prepare reports using Brandwatch, review analytics and provide clients with insights and recommendations to inform future strategy.

Social media is fast paced, 24/7/365. Our team goes all-in for our clients and is energized by working with and helping each other. Teamwork and collaboration allow our coaches to lean on one another, hold one another accountable, share creative ideas and learn from one another all while providing extra-ordinary, innovative service to our clients.

WAIT. Did we just describe your dream job? Send your cover letter, resume and samples of your work to [email protected].

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Social Media Coach