4 Tips for Engaging New Hires
You only have one opportunity to make a first impression. This adage is true in my agency’s approach to crisis communication, and […]
3 Reasons Every Brand Needs Public Relations
Some leaders consider public relations as a strategy to deploy during particularly positive or negative moments in a business lifecycle like a […]
3 Tips To Measure PR Success
Public relations success relies on first identifying your goals. Not every media interview, blog or social media post will reach your ideal […]
3 Crisis Communication Lessons From the Royal Family
The internet has been buzzing with chatter and conspiracy theories surrounding Princess Kate. While much of this was fueled by social media […]
How To Prepare For A Media Interview
No one questions a football team that starts training camp two months before the season begins or a CEO who spends hours […]
5 Tips Leaders Can Learn From Celebrity Influencers
When you hear the term “influencer” in social media, someone famous with millions of followers likely comes to mind. When I’m speaking […]
Media Minefield Makes National Waves with Awards, Client Achievements
Media Minefield is celebrating an award-winning year with national success for its clients while maintaining a four-day workweek mindset. National Success for Clients In […]
Value of Including Earned Media in PR Plans & How to Measure Success
“Help, I’m confused.” Odds are that is the sentiment of many marketing professionals. The reality is that the changing media landscape is […]
Why an External PR Firm is an Asset to Your Internal Team
Communication is arguably the most important part of any business in today’s world. Internal employees, external stakeholders, customers and the general public […]